Technology has changed the world for both the better and the worse. There’s so much that can be attributed to technology for its negative impact but there are areas where technology has really empowered people. It was unimaginable for women to earn while caring for their children a decade back but today it’s very much possible. 

Women struggle with creating a balance between their home and work life. They are often made guilty for their choice to work even after having kids not realizing how every human being has a purpose and gives us a sense of satisfaction and fulfillment in life. 

In recent times, statistics show women's increasing desire to find opportunities to work from home. The rising costs of childcare are one such reason. The shift to remote work after COVID has also made this more accessible. 

Challenges Faced by Stay-at-Home Moms

Women want to be financially independent and contribute to their household income while taking care of their children. They can leave grown-up children at home but the real struggle is for mothers with newborn babies. Children require their parent's attention more in the first few years and naturally, parents have the desire to be more present in their child's life growing up. 

Many women struggle with finding opportunities that give them this flexibility. The possibility of working remotely only came about after Covid. Before the covid, it wasn’t even a thing to work remotely thus reducing opportunities for women with children to work. 

The Solution: UGC Content

UGC content has emerged to be the best solution for women who want to work from home. It gives women the flexibility of hours and working at their own terms and conditions. UGC Mom content creators are answerable to their own schedule that they set as per their time availability. 

This has given women the chance to show their talent to the world while not having to be physically in an office for 9 hours. There are UGC Mom content creators who are creating exceptionally interesting content around their daily lives. This also means that women don’t have to sacrifice their dreams and passion to be a Mom. They very much can continue with their careers and be mothers at the same time. 

Why is UGC such a hit with mothers?

There are multiple reasons for UGC to have become such a hit with Mom creators but I think the simplest one is rooted in the fact that mothers get to make videos and content with their kids. They aren’t just having quality time with their kids but are also earning money. 

Some of the reasons why Moms are choosing to be UGC content creators:

Choose your own work hours

It gives them the flexibility to choose their working hours unlike a traditional 9-5. They can take days off whenever they want to prioritize the health and well-being of their children. They can align their working hours such that they get to spend maximum time with their children. It has truly changed how work looked like a few years back. It gives mother-creators the luxury to earn while making sure that their children are being taken care of. 

Authentic and honest content

Many UGC Mom content creators make videos with their children. They partner up with brands that are children-focused and this gives them the opportunity to create content that will help mothers like them. Who can review a product for children better than a mother? This brings authenticity and originality to the content while empowering women to be their own bosses. 

Playdate content with your young ones

They just don’t get to create content but UGC Mom creators are seen making videos with their children. Their children enjoy the creative process while their mothers spend quality time with them while earning money. This has revolutionized how work was seen a decade ago. No one would have imagined that there would be a time when you could earn while being on a playdate with your child. 

Examples of UGC Mom Creators 

If you’re looking to start and finding it hard, you can take inspiration from these amazing women who are doing it and smashing it. 

Audrey Spear | UGC Creator & Coach

Audrey has an Instagram page with the username of ugc.mama. She’s just not a creator but a coach and helps others looking to step into the world of content creation. She explains her process of content creation and also how much she earned in a month to inspire others to start. 

You can simply follow her content and find your way into the world of UGC content creation.

Checkout her Instagram profile at: @ugc.mama

Joana.carina_ | UGC Mom Creator 

She’s a UGC Mom creator on TikTok. She shares her daily life on her TikTok account and if you’re looking to start it on TikTok, you can follow her page to get some inspiration. Also, there’s a creator community that is helpful for beginners. 

Giselle González | UGC Mom Creator 

Giselle is a mom of two and she recently revealed that her side hustle makes her £4,000 a month while staying at home with her kids. 

Giselle told Business Insider: "When I realized that I could start creating content for brands without having a huge following, without being an influencer, I started digging”

She needed nothing more than her iPhone and marketing experience. Not to worry if you don’t have marketing experience because you can simply learn about it from creators and YouTube. 

UGC has truly transformed the world of mothers and for all the right reasons. They now can earn from the comfort of their homes while taking care of their kids. You don’t need to have expensive gadgets, degrees, or a huge following to start. You can start with your phone and your content will do the rest for you.


Why not start now then? Get on Scrolling Media to find clients and to be part of the creator community.